Location
Brixton, London

Hours
Full Time

Salary
£39,000 per annum

About the Role
We are seeking an experienced and motivated Individual Giving Manager to lead the growth and delivery of our Individual Giving Programme as we develop a nationwide movement for urban trees and tree equity across the UK. You will take ownership of delivering our three-year Individual Giving Strategy, shaping and delivering multi-channel acquisition and retention campaigns that inspire thousands of people to support greener, healthier cities. Sitting within the Marketing, Communications & Individual Giving Team, you will oversee a diverse portfolio of income streams including one-off and regular giving, mid-level and major donors, payroll giving, in-memory giving, challenge events, merchandise, and digital fundraising. This role requires a strategic, data-driven approach to supporter engagement combined with creativity, strong stewardship, and enthusiasm for building meaningful donor relationships. You will also line-manage the Senior Individual Giving Coordinator, ensuring exceptional data management, campaign management, stewardship and user journeys, segmentation, and reporting across all activity. This is an exciting opportunity to make a major impact at a fast-growing environmental charity committed to transforming urban spaces for present and future generations.

About Trees for Cities
Trees for Cities is an ambitious, far-reaching organisation and the only UK charity dedicated to planting, protecting and promoting urban trees. We are fast-growing, community-focused, and passionate about creating healthier, happier cities through nature. We value boldness, collaboration, and a shared commitment to our mission.

Experience
- Minimum 3 years’ experience in individual giving
- Experience in digital fundraising and multi-channel supporter journeys
- Excellent stewardship of mid-level and major donors
- Experience producing fundraising content across digital and print
- Strong understanding of donor stewardship and acquisition techniques
- Knowledge of GDPR, Gift Aid and fundraising regulation
- Confidence using CRM systems and data segmentation
- Experience planning, delivering and evaluating campaigns on time and on budget
- Experience line-managing or mentoring staff

About You
You are a confident, proactive and organised fundraiser who balances strategy, creativity and data effectively. You thrive in a fast-paced environment and are passionate about inspiring public support for urban trees. You have excellent administrative, organisational and communication skills, a collaborative and positive working style, and a strong passion for the environment.

Qualifications
While specific qualifications are not listed, relevant experience and a strong commitment to fundraising excellence and environmental values are essential.